Search Engine Optimization

SEO Local and National

Local SEO is more than just putting your city in your domain name. It's more than putting your company name in a local online directory. It is a part of an overall strategy to get the attention of the local consumer.

Did you know that 97% of consumers search online for LOCAL goods and services? They're not purchasing online, but searching for a local business to visit and purchase from. And don't think this search is limited to restaurants and bars! They are searching for local office supply stores, shoe stores, kitchen gadgets, electronics, books, school supplies, cars, dry cleaning, heating and air conditioning repair, plumbers and more.

Don't get stuck with a huge bill with Yellow Pages or yp.com! They are specific directories and your information won't appear on any search engine, like Google Yahoo! or Bing. It will only appear on the directory you paid to show your ad.

National SEO is just as important as local SEO. Whether you're a restaurant, bar, bowling alley or golf course, you can benefit from business and leisure travelers. Think tourism. Someone is going to be driving or flying to your area for business or pleasure, and they will be looking for places to visit, to eat, to purchase goods, to bowl, to golf, to play billiards, to play. You need to show up in search or these travelers will pass you by.

You doubt that people are searching for you? Really? How many people have a mobile phone? Of those, how many are 'smart' phones that allow the users to search from their car? Whether or not YOU believe you're in a tourism related area, your potential CUSTOMER is passing you by - unless you're showing up in their search results.